Question 1

Agrotech Startup Funding and Accelerator

Accepted Answer

An agrotech start-up business was looking for advice in developing a marketing and product strategy for their R&D efforts, and support in their fundraising efforts.

Industry research, planning and market forecasting was performed to identify what opportunities existed for their potential products, what their client base could be and what market share to aim for.

To aid in their funding efforts, several Business Plans were prepared while working closely with the client, to address various groups of investors.

We were also successful in applying for and entering the EIT Food Accelerator Network (with MassChallenge) 2020 program.

Question 2

Fintech Startup Funding and Strategy

Accepted Answer

A Fintech start-up wanted to harmonize multiple independent models into one business model in Causal and needed support.  Through several interviews with the client’s team, and after auditing the various models, a single, harmonized model of their entire business was built, with their projections and actual data included, allowing them to carry out scenario analyses, plan out their growth, and successfully raise their seed round.

Question 3

Lodging Startup Pricing Strategy

Accepted Answer

A lodging marketplace startup was looking for advice on their pricing strategy before launch. Benhamou Consulting carried out market research and analytics to identify their competition and understand their pricing strategies, in order to develop a series of competitive options for our client to choose to implement.

Question 4

Healthcare SaaS Startup Funding and Revenue Growth

Accepted Answer

A SaaS healthcare start-up preparing for their next round of funding was looking for a more granular business model to help with their fundraising efforts, as well as wanting to leverage Causal’s modeling scalability to rebuild their operational model in a more rational manner which allowed for growth into new markets and products.   Benhamou Consulting audited and built this model for them, and collaborated with the client to develop 2 additional revenue streams for their business, helping them to easily secure and exceed their funding target.

Question 5

Micro Mobility Startup Funding and Regional Expansion

Accepted Answer

A micro mobility start-up wanted to leverage Causal’s modeling scalability and object oriented design to rebuild their complex operational model in a more rational manner which allowed for growth into new markets and products.   Benhamou Consulting audited and built this model for them, allowing them to rapidly scale their business into 6 new markets and add a new product type. We also collaborated with the client to develop 3 additional revenue streams for their business, helping them to secure several additional rounds of funding and acquire another start-up in the same space.

Question 6

Consumer Goods Startup Funding, Operations and Product Development

Accepted Answer

A consumer goods start-up preparing for their next round of funding was looking for a more granular business model to help with their fundraising efforts, as well as capture their complex revenue and operational structure, and help them with their growth strategy (including new product launches and moving to a subscription-based sales model).   Benhamou Consulting built them a detailed model, automating many of the (previously) manual decisions they needed to make, and capturing much of their granularity, giving them visibility on potential challenges they would meet in the future, and identifying new ways that they could communicate their business to potential investors.

Question 7

Consultancy Business Model and Hiring Strategy

Accepted Answer

A young tech consultancy required a business model to track their revenues and manage (and plan) their hiring strategy. Due to significant resources being needed for onboarding, they needed to assure their client-facing capacity while also growing their workforce.   A business model was built for them which not only did this and allowed them to track their actual cash flow, but also predicted an existing operational constraint which the client did not make us aware of, highlighting the accuracy of the model.

Question 8

Marketing ROI Simulator

Accepted Answer

A SEO marketing consultancy wanted a model in Causal to showcase to their potential clients the potential Return on Investment from working with them. Benhamou Consulting built the model for them, helping them to improve their closure rate by over 40%.

Question 9

Consultancy Client Scenario Modeling

Accepted Answer

A sales consultancy wanted a series of models in Causal to propose possible solutions to their customers. Benhamou Consulting built the models for the client, helping them with their proposed solutions for their customer projects.

Question 10

Product Transformation and Risk Management

Accepted Answer

A wellness & fitness company is planning on adding a subscription service to their existing direct sales business model, and wants to better understand how this transition will affect their bottom line.   Benhamou Consulting built them a model which allows them to analyze the potential impact of the transition to every SKU and traffic modifier, and using measurable KPIs, track their progress once they launch the subscription service.

Question 11

Salary Incentivization for Sales Reps

Accepted Answer

A healthcare company was looking to build an incentivization model to hire salespeople. Benhamou Consulting designed and built them a model which allowed them to approach new potential hires with different remuneration options based on target sales and bonuses.

Question 12

Asset Management and Fintech Funding and Business Modeling

Accepted Answer

A fintech company needed an audit of the revenue model they had built. Benhamou Consulting audited the model and also identified several areas needing improvement, which we then worked on for the client, improving their ability to analyze, track and understand their revenue stream.  The client later asked for our support in building out a full business model to project their growth post-fundraise as they harmonize multiple entities

Case Studies